University of Illinois Urbana-Champaign

Studies public opinion, popular support for war, and news coverage using extreme-scale data science methods and cross-national comparative research.

Studies how organizational actors design communication to navigate laws, regulations, and norms, focusing on automation and the future of data-intensive work.

Studies how interpersonal communication, including what people avoid saying and how they mix mediated channels, shapes relational and personal well-being and health.

Writes histories of African Americans in the advertising industry and the Black consumer market, including Black entrepreneurship in Chicago and biography of Tom Burrell.

Studies sport as culture through critical cultural analysis of gender, corporate nationalism, biopolitics, and the boundaries of American democracy.

Studies how news and media literacy are defined and measured and how they reduce susceptibility to misinformation, plus older adults' understanding of AI and journalism ethics.

Studies the prevalence of racial stereotypes in television news, social media, and music and their effects on audiences, combining content analysis with effects research.

Writes rhetorical histories of photography, examining how photographs were produced, circulated, and received in U.S. public life, including presidential images.

Studies identity dilemmas in family and health interactions, such as language brokering and advice in Spanish-speaking families, using dyadic data and a multiple goals framework.

Researches advertising and integrated marketing communication, drawing on prior industry experience in account planning and internet marketing.

Studies media from cinema and television to new media and everyday technologies through cultural studies of citizenship, governmentality, and media and space.

Holds an advertising appointment; the profile lists only education and affiliations, with no description of research focus.

Studies how communication shapes and reflects close relationships during transitions, such as military families after deployment and couples facing depression.

Studies how bilingual speakers in migrant communities enact cultural identities in talk, analyzing narrative discourse, code switching, and Franco-Portuguese language practices.

Analyzes how media discourses about ethnoracial, gender, and sexual identity, especially Latina/o representation on television and film, reproduce inequality.

Studies advertising and consumer literacy, including brands in entertainment and children's persuasion knowledge, using longitudinal ethnography with parents and preschoolers.

Studies the history of rhetoric and 20th-century American political culture, including Cold War image making, Hannah Arendt, and catastrophe imagery, through historical criticism.

Designs and evaluates social marketing and health campaigns, studying cognition and emotion in processing promotional messages in contexts like organ donation and sports injury.

Studies how emotion, mood, and motivation shape responses to advertising, including health and risk ads, using EEG, self-report measures, and affective computational approaches.

Studies interpersonal and patient-provider communication about uncertain, stigmatized chronic illness and develops communication skills trainings, including virtual reality.

Writes histories of Hollywood special effects and technology, such as Industrial Light and Magic and 1970s blockbuster aesthetics, analyzing films and industry practices.

Studies implicit attitudes, stereotyping, prejudice, and mood in social judgment, bridging social psychology with consumer responses to advertising and marketing.

Studies the psychology of interactive media use through experiments measuring physiological and self-report indicators of cognition, emotion, and motivation.

Studies the social and psychological impacts of interactive digital media, focusing on online privacy boundary management, video games, and social media use.

Studies how documentary and participatory media mobilize publics for social change, combining rhetorical and cultural analysis with documentary production practice.

Studies how people use, experience, and are affected by immersive and interactive media such as virtual reality and video games, with attention to digital inequality and inclusion.

Studies how interdisciplinary science teams collaborate across knowledge boundaries and use technologies, drawing primarily on field studies inside organizations.

Studies communication about health, risk, and inequality, examining how messages about comparative risk and disparities shape health behavior and public support.

Studies why persuasive health and environmental messages such as anti-smoking campaigns succeed or fail, examining how message features shape perception and processing.

Writes cultural histories of capitalism and culture industries, such as a multinational history of Coca-Cola, linking political economy, the U.S. in the world, and Latin America.

Analyzes public rhetoric about race, immigration, borders, and citizenship and rhetorics of resistance in Latina/o social movements using rhetorical criticism.

Studies how people talk about and keep secret their politics in contentious U.S. contexts like rural communities and romantic relationships, using surveys, experiments, interviews, and ethnography.

Studies American journalism history, especially English- and Spanish-language news, the immigrant press, and newspaper coverage of Mexicans and immigrants, using historical methods.

Studies the history of media industries, especially Hollywood film distribution and the studio system, using archival research and digital datasets and tools.

Studies how personalization and communication design on digital platforms shape persuasion and disengagement, and how fake reviews mislead consumers, using experiments, eye tracking, and trace data.

Studies technology use, social media, and information diffusion, analyzing user behavior, network structures, and content framing with large-scale data and computational methods.

Studies emerging media effects on public health understanding, strategies to mitigate health and risk misinformation, and trust-building strategic communication by brands.

Studies the history of film style and craft, choreography and movement in the film musical, and Franco-American cinema, using film analysis and videographic criticism.

Studies how social media and new technologies shape communication about science, health, and the environment, examining norms, humor, incivility, and engagement with big data and machine learning.

Studies how people consume media amid abundant choice, focusing on global internet audiences, digital news consumption, and media metrics.

Studies how conversations before and during ad exposure shape memory, evaluation, and action on ads, and how to make health campaigns more effective and culturally relevant.

Applies computational social science and digital trace data to political communication, studying online toxicity, cross-platform discourse, and hate speech regulation.

Studies how media and entertainment depictions of social issues and marginalized groups evoke stereotypes, activate identity, and shape public opinion and political behavior.

Studies the role of social media in the rise of new social movements and uses computational methods to analyze media ecosystems.

Studies how Black women use digital technologies for resistance and public memory, combining critical-cultural rhetoric, Black feminism, and methods for scraping Black Twitter.

Studies how organizations serving vulnerable populations use inter-organizational networks and symbolic and material artifacts to build community resilience and sustainability.

Studies how nonprofits, agencies, and health and human service organizations collaborate through interorganizational networks, focusing on network governance and effectiveness.

Studies how narrative and entertainment media shape social cognition, stereotypes, empathy, and well-being, focusing on character engagement and belief change.

Studies strategic environmental and climate change communication, especially solutions-oriented messaging and drivers of collective pro-environmental action, with quantitative and qualitative methods.

Studies persuasive communication in social media advertising and influencer marketing, including message appeals like storytelling and humor and responses to sponsorship disclosures.