Faculty directory › Michigan State University
Professor
Saleem E. Alhabash
Michigan State University · Department of Advertising + Public Relations
Studies cognitive and emotional effects of social media in persuasion, including alcohol marketing, digital aggression, online counterfeits, and attitudes toward nations.研究社交媒体在说服中的认知与情绪效果,包括酒类营销、网络攻击、网购假货以及对他国的态度。
Research areas (as listed by the department)
Media psychologyDigital marketingSocial mediaPersuasionAlcohol Marketing and AdvertisingDigital Aggression (Cyberbullying)Stereotypes & Attitude ChangeGlobal and Multicultural Communication