Faculty directory › Louisiana State University

Professor, Area Head-Digital Advertising

Yongick Jeong

Louisiana State University · Manship School of Mass Communication

Studies advertising effectiveness and new media, including racial representation in Super Bowl ads, health and environmental warning labels, and consumer smart-device privacy concerns.研究广告效果与新媒体,包括超级碗广告中的种族再现、健康与环境警示标签,以及消费者对智能设备隐私的担忧。

Research areas (as listed by the department)

Digital Advertising