Faculty directory › University of North Carolina at Chapel Hill
Studies media industries and transmedia brand licensing, examining how licensing professionals extend entertainment franchises into consumer products for children and fans.研究媒介产业与跨媒介品牌授权，考察授权从业者如何把娱乐系列延伸为面向儿童与粉丝的消费品。
Research areas (as listed by the department)
Media & Technology Studies