Faculty directory › University of Tennessee, Knoxville
Associate Professor
Minjie Li
University of Tennessee, Knoxville · Tombras School of Advertising and Public Relations
Studies multicultural advertising and prosocial strategic communication around LGBTQ issues, race, health disparities, and brand activism, using quantitative and qualitative methods.研究多元文化广告与亲社会战略传播，涉及LGBTQ议题、种族、健康不平等与品牌行动主义，采用定量与质性方法。
Research areas (as listed by the department)
Multicultural advertisingProsocial strategic communicationIdentities, disparities, and social justiceMedia inclusivity, LGBTQ, and raceEmerging technologiesDigital/influencer marketing communication