Faculty directory › University of Tennessee, Knoxville
Associate Professor
Matthew Pittman
University of Tennessee, Knoxville · Tombras School of Advertising and Public Relations
Studies social influence and cognition in sustainability campaigns, green advertising, social media, and influencer and viral marketing.研究可持续发展运动、绿色广告、社交媒体及网红与病毒式营销中的社会影响与认知。
Research areas (as listed by the department)
Social Media and CognitionSustainability CampaignsGreen/Environmental AdvertisingViral Marketing