Faculty directory › University of Tennessee, Knoxville
Assistant Professor
Bugil Chang
University of Tennessee, Knoxville · Tombras School of Advertising and Public Relations
Uses quantitative methods to study how crises, CSR, and corporate social advocacy spill over to other organizations and industries in for-profit and nonprofit sectors.运用定量方法研究危机、企业社会责任与企业社会倡导如何外溢影响营利与非营利部门中的其他组织及整个行业。
Research areas (as listed by the department)
Crisis communicationCrisis spilloverNonprofit communicationCorporate social advocacy