Faculty directory › University of Pennsylvania
Professor of Communication, Psychology, Marketing, and OID (Operations, Information, and Decisions)
Emily Falk
University of Pennsylvania · Annenberg School for Communication
Uses neuroscience and psychology to study what makes messages persuasive, how ideas spread, and how communication can drive health and climate behavior change.运用神经科学与心理学方法研究信息何以具有说服力、观念如何传播,以及传播如何推动健康与气候相关的行为改变。
Research areas (as listed by the department)
Attitudes & PersuasionBehavior ChangeClimate CommunicationNetworksNeurosciencePublic HealthRace & EthnicitySocial Media