Faculty directory › University of Minnesota, Twin Cities
Assistant Professor
Haseon Park
University of Minnesota, Twin Cities · Hubbard School of Journalism and Mass Communication
Studies trust and consumer-brand relationships in emergent media and computational advertising, including influencer marketing and social listening data.研究新兴媒体中的信任与消费者-品牌关系以及计算广告，包括网红营销与社交聆听数据。
Research areas (as listed by the department)
Trusted relationship building in brand communicationConsumer-brand relationship in emergent mediaComputational advertising