Faculty directory › University of Florida
Associate Professor - Department of Advertising
Juliana Fernandes
University of Florida · College of Journalism and Communications
Studies the uses and effects of negative information in persuasive messages and how social and traditional media serve as strategic tools in political campaigns.研究负面信息在说服性信息中的使用与效果,以及社交媒体和传统媒体如何作为政治竞选的战略工具。
Research areas (as listed by the department)
Political CommunicationStrategic Communication