Faculty directory › Chapman University
Studies theory-driven health campaign messaging, psychological reactance in persuasion, and adult child-parent caregiving communication using quantitative and qualitative methods.运用定量与定性方法,研究以理论为导向的健康运动信息设计、说服中的心理抗拒,以及成年子女与年迈父母之间的照护沟通。
Research areas (as listed by the department)
health campaignssocial marketingpersuasionfamily caregivingpsychological reactance